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Denise Kingstrom Fernandez has been appointed Strategic Accounts Manager for BASF Automotive Refinish and assumes responsibility for managing its ColorSource program.
Denise Kingstrom Fernandez has been appointed Strategic Accounts Manager for BASF Automotive Refinish and assumes responsibility for managing its ColorSource program. Keith Bell has been appointed Central Zone Manager. Bell will focus on growing the BASF Refinish business in the central United States. Michael Kaufman has been appointed Eastern Zone Manager. Prior to this, Kaufman managed the southeast zone for BASF Automotive Refinish, and his role has been expanded to include the entire East Coast from Maine to Florida. John Moreau will rejoin BASF as Western Zone Manager. Jim Smith has been appointed Strategic Initiatives Manager. In this new role, Smith is responsible for implementing major initiatives within BASF Automotive Refinish.
Denise Kingstrom Fernandez has been appointed Strategic Accounts Manager for BASF Automotive Refinish and assumes responsibility for managing its ColorSource program. Keith Bell has been appointed Central Zone Manager. Bell will focus on growing the BASF Refinish business in the central United States. Michael Kaufman has been appointed Eastern Zone Manager. Prior to this, Kaufman managed the southeast zone for BASF Automotive Refinish, and his role has been expanded to include the entire East Coast from Maine to Florida. John Moreau will rejoin BASF as Western Zone Manager. Jim Smith has been appointed Strategic Initiatives Manager. In this new role, Smith is responsible for implementing major initiatives within BASF Automotive Refinish.
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