MONTVALE, NJ – Benjamin Moore announced the company’s 2016 Color of the Year: Simply White OC-117. The company also unveiled Color Trends 2016, a corresponding palette of 23 colors to illustrate how white works within the color spectrum.
“The color white is transcendent, powerful and polarizing; it is either taken for granted or obsessed over,” said Ellen O’Neill, Benjamin Moore Creative Director. “White is not just a design trend, it is a design essential. The popularity of white, the necessity of white, the mystique of white is quantifiable in our industry. Of the top 10 bestselling Benjamin Moore colors, variants of white occupy five spots. It was inevitable that we would ultimately recognize white as our Color of the Year.”