OLYMPIC Paints And Stains Unveils New In-Store And Online Color Tools
CRANBERRY TOWNSHIP, PA – The OLYMPIC® Paints and Stains brand announced the launch of its new color center at Lowe’s store locations across the United States. Designed to simplify the selection of paint colors, the new, curated center is organized to guide a customer’s color journey and features three selection pathways with dedicated interior and exterior sections. Both inspiring and easy to navigate, the new color center offers options for customers to search by color family, such as red; by project, such as painting a kitchen; or by lifestyle, such as creating a room to reflect a personality or style.
“We know that the best way to help homeowners select the just-right colors for their homes is to give them thoughtful starting points on our display,” said Lia Gancas, Senior Brand Manager, Olympic. “If they come into the store with a color in mind, they can easily find a point of reference on our new color center. Alternatively, consumers can easily find inspiration if they’re unsure of where to start their color journey. This display was created with do-it-yourselfers as the top priority, because we want to ensure color selection is a personal and fun experience for them.”