Benjamin Moore Announces Its 2018 Color of the Year
MONTVALE, NJ – Benjamin Moore declared its Color of the Year 2018 is Caliente AF-290, a vibrant and charismatic shade of red. The highly anticipated announcement was unveiled to leading interior designers, architects and influencers at an exclusive event held at the Solomon R. Guggenheim Museum in New York.
"Strong, radiant and full of energy, Caliente AF-290 is total confidence. It is pleasing, passionate and makes people feel special, like red carpet treatment," said Ellen O'Neill, Benjamin Moore Director of Strategic Design Intelligence. "Whether used as one note or on four walls, the spirited personality of red turns heads, signaling surprise and adventure. The eye can't help but follow its bold strokes."