Siegwerk Initiatives Will Help Shape Packaging Industry
SIEGBURG, Germany – Siegwerk, provider of printing inks for packaging applications and labels, has started some forward-looking initiatives to gain more efficiency and achieve faster reaction times to future trends. Strategic partnerships with relevant start-ups as well as digitalized processes will help the company expand its leading position in the packaging market.
The strategic collaboration with relevant start-ups helps the company gain important insights into new ideas and developments that might initiate innovative inks to address upcoming trends in the ink and packaging industry. "Start-ups are home of trendsetting ideas and an exceptional inventive spirit," explained Christoph Barniske, Head of Digital Business at Siegwerk. "We, as established market player, can support start-ups with our technical expertise to develop their ideas to product maturity and successfully launch them to the market." Siegwerk is looking for technologies and innovations to support the development of pioneering packaging concepts.