BASF Shows Commitment to Responsibly Sourced Natural Mica
SOUTHFIELD, MI – Colors & Effects®, BASF’s brand focused on pigments, is highlighting its commitment to sustainably sourced natural mica flakes to produce natural mica-based effect pigments for the coatings, plastics, printing and cosmetic industries.
Given the increased awareness of unethical mica mining operations in India and other parts of the world, Colors & Effects is committed to providing customers with full transparency about its in-house sourcing from its mine located in Hartwell, Georgia. A video tour of the mine is available on the Colors & Effects website providing insights about mining practices in Hartwell and the people behind the scene.