Henkel and Metsä Board Collaborate to Advance Sustainable Packaging
DÜSSELDORF, Germany – Henkel Adhesive Technologies is collaborating with Metsä Board to develop solutions that anticipate and fulfill increasing consumer demand for more sustainable packaging. The collaboration brings together the companies’ research and development resources and practical customer experience to enhance product development and process design. The collaboration leverages the synergies between adhesives and board expertise at the earliest stage.
“At Henkel, our mission to advance sustainability is encapsulated by the motto ‘Rethink Everything,’” said Marcel Hübenthal, Head of Sales Europe Consumer Goods Adhesives at Henkel. “Real and sustainable progress demands change, which is why we simply cannot continue to do things as we have in the past. We must re-evaluate everything from formulations, products and manufacturing processes to design processes, disposal solutions and materials. To achieve this, we must think outside the box and look both inward and outward. Hence, it’s vital to also share knowledge and experience throughout the value chain – which makes collaboration with like-minded industry leaders like Metsä Board so important.”