AkzoNobel Announces Paint the Future Startup Challenge for India
AMSTERDAM — AkzoNobel recently announced that it is launching its Paint the Future regional startup challenge in India. Discovering creative solutions to improve the digital consumer experience is the focus of the 2022 Paint the Future regional startup challenge. Startups are being invited to tap into the company’s broad knowledge and extensive expertise to help enrich their own business and build the best value proposition for their digital solutions.
Creating a large collaborative innovation ecosystem in the paints and coatings industry, Paint the Future global challenge was launched in 2019. Since then, it has expanded with two regional programs in Brazil and China and two supplier challenges. AkzoNobel is now organizing its second global startup bootcamp, which is scheduled for this year.