Archroma Partners with University of North Carolina Greensboro
PRATTELN, Switzerland – Archroma is collaborating with the University of North Carolina Greensboro (UNCG) and its Consumer, Apparel, and Retail Studies (CARS) department, aiming to further the education of its students in the area of color management expertise. With the agreement, Archroma will donate its industry color management tools for students’ design projects, allowing them to gain hands-on expertise that equips them for careers in the fashion and textiles industries.
The students will have access to a complete set of the ready-to-use color library developed by Archroma for cotton and polyester. The library, known among fashion designers and stylists as the Color Atlas by Archroma®, which was launched in 2016 to provide off-the-shelf color inspiration that can be implemented in production with just a few clicks. Today, the Color Atlas contains 4,320 colors applicable on cotton poplin, almost the double compared to similar tools available to textile and fashion specialists, and 1,440 colors on polyester.