BASF Inspires Automotive Designers with New Color Collection
Each year, designers for BASF’s Coatings division create a new collection to inspire automotive designers around the globe. The 2022-2023 collection is called NEW ARRAY, providing innovative shades with an increasing focus on sustainability and functionality, while still moving into new and exciting color spaces.
According to BASF, the collection title NEW ARRAY refers to the thoughtful process of ordering values and responding to new needs. The company describes it as, “like being on an escalator. It’s a mode of transportation that does not belong to the previous nor the next level, taking the rider to a liminal space in-between. This collection immerses itself in that space to look forward at the future of mobility.”