There are many labels designed to promote the quality and effectiveness of products. The “Good Housekeeping Seal of Approval” established in 1909 is an iconic label that is still in use today. In the energy arena, one of the best known labels is ENERGY STAR, sponsored by the U.S. Dept. of Energy and the Environmental Protection Agency, which has significant value in terms of product reputation and marketing credibility.

Our firm was recently awarded the ENERGY STAR label for four of our Coat’N’Cool coating products and, along with positive media exposure, the designation has helped to boost interest in our products and our brand. In today’s highly competitive world, you need all the marketing horsepower you can muster, and if you’re in the energy conservation business, ENERGY STAR can be powerful marketing engine.