PPG Industries recently released its annual automotive color popularity and trend data. While white retained the leading spot as the most popular car color, based on 2012 automotive build data, PPG forecasts that the overall use of color is on the rise.
According to PPG’s annual survey of global color popularity, white ranked first (22 percent) and silver was second (20 percent), followed by black (19 percent), gray (12 percent), red (9 percent), natural (8 percent), blue (7 percent), green (2 percent) and other colors (1 percent).