“We have been developing products to protect
surfaces for a long time and have been pioneers in developing waterborne resins
to protect against corrosion,” says Timothy Wood, Global Technology Director
for Industrial and Construction products. “Now, Rohm and Haas developed AVANSE
MV-100, a high-performance binder technology applicable in a variety of light-
to medium-duty industrial maintenance segments, including direct-to-metal applications.” AVANSE MV-100 can be used either as a primer, midcoat or
topcoat and allows paint manufacturers to use a single resin for multiple
product categories.
By environmentally
advanced, Wood means that coatings based on AVANSE MV-100,
unlike solventborne coatings, emit very low levels of VOCs. Lowered VOCs
benefit not only the environment, but are also less risky to the health of the
workers applying the coating. In addition to having a better environmental
profile, AVANSE MV-100 also offers an excellent alternative to traditional
solventborne materials, such as alkyds, polyurethanes and epoxies, for
high-performance coatings on steel and concrete.