The material preservatives campaign will illustrate how integral material preservatives are to meeting sustainability goals, such as those of the United Nations, across a wide range of industries. It will include the creation of a new suite of information resources, housed on both CBC’s and Good Chemistry Lives Here’s (GCLH) websites, which will cover how material preservatives help strengthen products across numerous market sectors. 

“Material preservatives are so critical to enhancing products that we use every day, yet their economic and environmental benefits often fly under the radar,” said CBC Executive Director Komal K. Jain. “This campaign aims to showcase not only how these versatile chemistries help promote sustainability, but how they enhance our everyday lives in ways that often go unnoticed.”

Along with their presence in common consumer goods, the CBC campaign will also illustrate the degree to which antimicrobial material preservatives are used in industry and manufacturing applications. For example, these chemistries are used to extend the life of industrial coatings, railroad ties, and utility poles, and treated wood is commonly used to build piers, docks, and marina structures.

For more information, visit CBC’s website and https://goodchemistryliveshere.com/.