Buckman Looks to The Future With New Brand Identity
July 19, 2009
MEMPHIS, TN - Buckman now has a new name and a new look. Dropping the word Laboratories from its corporate logo, the company is now known simply as Buckman. The new name reflects the company’s growth from a small laboratory selling a few chemicals to a global supplier.
The company’s global message is embodied in a concise new tagline, “commitment makes the best chemistry.” The new message reflects the way Buckman does business, with the collaboration, creativity, and service that create measurable return on investment for customers.