ANN ARBOR, MI - IdeaPaint, a creator of dry-erase paint solutions, has selected Resinate Materials Group Inc., a designer of customized resin systems for the paint and coatings industry, to serve as a key product development partner.

The collaboration between Resinate and IdeaPaint has resulted in the recent launch of IdeaPaint’s BASE, a high-quality basecoat that optimizes the performance of all IdeaPaint two-component, dry-erase coatings. Resinate’s unique resin system contributed to the development of basecoat technology that produces an extremely smooth surface, eliminating the need for sanding from the application process.

IdeaPaint BASE is now available to IdeaPaint’s customers globally.