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Home » Authors » Dr. Joe Goodbread

Articles by Dr. Joe Goodbread

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Toward Zero Automotive Paint Quality Issues

With Real-Time Viscosity Monitoring and Control
Manpreet Dash Dr. Joe Goodbread Dr. Sunil Kumar
November 12, 2020
No Comments
Automotive companies and coaters recognize the need to monitor viscosity, but making that measurement outside the laboratory has challenged process engineers and quality departments. Automated in-line viscosity measurement enables continuous monitoring of paint at the point of application.
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The Coatings Minute: See Who’s Leading the Coatings Industry in 2025

The Coatings Minute: See Who’s Leading the Coatings Industry in 2025

The Coatings Minute: CTT 2025  -  One Summit, Three Audiences, Real Impact

The Coatings Minute: CTT 2025 - One Summit, Three Audiences, Real Impact

The Coatings Minute: Strategy, Innovation and Leadership in PCI’s July eBook

The Coatings Minute: Strategy, Innovation and Leadership in PCI’s July eBook

The Coatings Minute: Your Guide to the 2025 Coatings Supplier Handbook

The Coatings Minute: Your Guide to the 2025 Coatings Supplier Handbook

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Events

September 4, 2025

N-Butylpyrrolidone (NBP) as a Green Solvent to Replace N-Methylpyrrolidone (NMP) in Industrial Coating Applications

ON DEMAND: EPA published a regulation proposal around N-methylpyrrolidone (NMP) in June 2024 to ban or limit NMP in many applications, such as paints and coatings and their removers. N-butylpyrrolidone (NBP) is a powerful and versatile solvent for a variety of industries looking for alternatives to substance of very high concern (SVHC)-listed solvents.

October 30, 2025

Novel Spherical Calcium Silicate Anti-Corrosion Pigment for Protective Coatings

This presentation introduces a novel spherical calcium silicate as an effective anti-corrosion pigment for protective coatings. The modified spherical silica was synthesized using a unique patented manufacturing process, allowing to produce AC pigments with increased effectiveness for passivation, as well as easier and more even dispersion.

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Automotive Paints and Coatings, 2nd Edition

Automotive Paints and Coatings, 2nd Edition

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