The cross-border e-commerce industry is witnessing growth due to the unavailability of products domestically, affordable costs, consumer-focused targeting by market players, and higher quality of goods. Moreover, cross-border e-commerce offers a lot of advantages for SMEs to expand their businesses and become multinational, and also presents an opportunity for OEMs to sell their products directly to consumers, relieving them from the complex supply chain.
According to AllTheResearch, “The global cross-border e-commerce market was valued at US $578.57 Bn in 2019 and is expected to reach US $2,248.57 Bn by 2026, expanding at a CAGR of 17.4%.”
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