Painting & Coating Industry (PCI) logo Powder coating summit logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Painting & Coating Industry (PCI) logo Powder coating summit logo
  • NEWS
    • Latest News
    • Market Trends & Reports
    • Finishing News
    • Price Alerts
    • Subscribe to Newsletters
    • Global Top 10/ PCI 25
    • Weekly Featured Article
  • PRODUCTS
    • Product News
    • Featured Products
    • Must See Products and Services
  • MATERIALS
    • Additives
    • Resins/Polymers
    • Pigments
    • Equipment
    • Distributors
  • TECHNOLOGIES
    • Adhesives
    • Architectural Coatings
    • Finishing Articles
    • Finishing Technologies
    • Finishing Equipment
    • Industrial Coatings
    • Nanotechnology
    • Powder Coatings
    • Solventborne
    • Special Purpose Coatings
    • Sustainability
    • UV Coatings
    • Waterborne
  • RESOURCES
    • Columns
      • Did you know?
      • Distribution Dive
      • Formulating With Mike
      • Innovation Insights
      • Powder Coating Perspectives
      • TiO2 Insider
    • Blogs
      • Editor's Viewpoint
      • Industry Insights
    • Coatings Supplier Handbook
    • Podcasts and Videos
      • COAT-IT! Podcast
      • Videos/PCI TV
    • PCI Store
    • Classifieds
    • eBooks
    • Sponsor Insights
    • White Papers
    • COATLE Word Game
  • EVENTS
    • Coatings Trends & Technologies Summit
    • Paint and Coatings Academy
    • Webinars
    • Calendar of Events
    • Lifetime Achievement Award
  • DIRECTORIES
    • Buyer's Guide
    • Equipment Directory
    • Materials Directory
  • EMAGAZINE
    • Current Issue
    • eMagazine Archive
    • China Issue Archive
    • Editorial Advisory Board
  • CONTACT
    • Contact Us
    • Advertise
    • Subscribe to eMagazine
    • Subscribe to Newsletters
  • SIGN UP!
Paint and Coating Market Reports

Study Predicts Rise in Waterborne Coatings in the Protective and Specialty Markets

January 2, 2017

CLEVELAND - Historically, solvent-borne coatings have maintained the largest share of protective and specialty coatings. However, waterborne coatings are projected to surpass solvent-borne coatings by 2020 as regulatory concerns continue to impact the protective and specialty market. Solvents will continue to lose share to other formulations, with trends favoring the use of waterborne, high-solids and other coatings, which have lower or no VOC emissions. These and other trends are presented in Protective & Specialty Coatings Market in the U.S., a new study from The Freedonia Group, a Cleveland-based industry research firm.

Demand for waterborne coatings in the protective and specialty segment is predicted to expand at an annual rate of 2.5% to 85 million gallons in 2020, supplanting solvent-borne coatings as the market leader. The trend toward waterborne coatings in the automotive refinish market, which historically has widely used solvent-borne coatings in an array of applications, is of particular importance for this formulation. End users of automotive refinishes have increasingly adopted waterborne coatings due to their improved color matching capabilities and faster drying times than their solvent-based counterparts.

Waterborne coatings are also gaining a foothold in protective marine coatings as several worldwide treaties and U.S. regulations have put stringent limits on harmful emissions produced by marine coatings. Waterborne coatings provide good adhesion to the market’s primary substrate - metal - and offer solid resistance to weather, chemicals and other harsh conditions in which all varieties of watercraft are exposed.

For additional information about the report, visit http://www.freedoniagroup.com/industry-study/protective-specialty-coatings-market-in-the-us-by-market-formulation-and-substrate-3496.htm.

KEYWORDS: market reports waterborne technology

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Recommended Content

JOIN TODAY
to unlock your recommendations.

Already have an account? Sign In

  • Double exposure of creative chemistry concept on laptop background, research and development concept

    Inside the AI Shift in Coatings

    Industry leaders share real-world examples of how AI is...
    Paint and Coatings Additives
    By: PCI Editorial Staff
  • Global Top 10 and PCI Logo

    2026 Global Top 10: Top Paint and Coatings Companies

    See how the world’s largest paint and coatings companies...
    Global Top 10 and PCI 25
    By: Courtney Bassett
  • The 2026 PCI 25

    2026 PCI 25: Top Paint and Coatings Companies

    See how North America's largest paint and coatings...
    Global Top 10 and PCI 25
    By: Courtney Bassett
You must login or register in order to post a comment.

Report Abusive Comment

Manage My Account
  • eMagazine
  • Newsletters
  • Online Registration
  • Subscription Customer Service

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the PCI audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of PCI or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • wooden kitchen set and shelving
    Sponsored bySirca North America

    Leveraging Coatings to Meet ESG Goals in Manufacturing

  • man woodworking in workshop
    Sponsored byGemini Industries, Inc.

    Waterborne Coatings Aren't the Future -- They're the New Performance Benchmark

Popular Stories

USA election voters in red and blue to represent democrats and republicans

The AkzoNobel-Axalta Vote is Over. What Will Regulators Ask Next?

Breaking News

16 Taken to Hospitals After Incident at Massachusetts Coating Facility

Axalta Coating Systems Headquarters in Philadelphia, PA

Axalta Sets Two Records Ahead of Aug. 5 Merger Vote

The PCI 25 Annual Revenue Rankings

Events

September 15, 2026

Coatings Trends & Technologies Summit

The Coatings Trends & Technologies (CTT) Summit is an annual conference for both liquid and powder coatings formulators and manufacturers to discuss innovations in coatings technology. This event combines high-quality technical presentations, a resource-rich exhibit hall, and dedicated networking opportunities to connect scientific minds, foster innovation, and cultivate game-changing new ideas!

January 1, 2030

Webinar Sponsorship Information

For webinar sponsorship information, visit www.bnpevents.com/webinars or email webinars@bnpmedia.com.

View All Submit An Event

Products

Advanced Coating Materials

Advanced Coating Materials

See More Products
PCI Coat It! Podcast

Related Articles

  • The Use of Aqueous Pre-Dispersed Fumed Silica to Improve Film Formation in Waterborne Coatings

    See More
  • Hempel Recognized for Leadership in the Protective Coatings Market

    See More
  • Hempel Recognized for Leadership in the Protective Coatings Market

    See More

Related Products

See More Products
  • durability.jpg

    Increasing the Durability of Paint and Varnish Coatings in Building Products and Construction 1st Edition

  • marketsandmarketslogo.jpg

    Protective Coatings Market by Resin Type...

See More Products

Events

View AllSubmit An Event
  • September 16, 2026

    Coatings in the Era of Smart Manufacturing: Productivity and Sustainability Ahead

    Manufacturing is undergoing rapid transformation as digitalization, automation, advanced materials and application technologies continue to evolve and converge. This presentation examines those shifts through the lens of coatings, adhesives and sealants, with a focus on how they affect formulation, application, performance and sustainability.
View AllSubmit An Event
×

Keep the info flowing with our eNewsletters!

Get the latest industry updates tailored your way.

JOIN TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
    • Manufacturing Division
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletters
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey & Sample
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • Youtube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing