The surface finishing industry is no stranger to change. From ever-changing market conditions to regulatory restrictions, innovations, and supply chain disruptions, our industry has learned to adapt, evolve, and grow. Yet, results after the first three quarters of 2023 showed a growth of less than 1% revenue year over year. In response, many companies are looking to reduce costs and improve efficiency throughout 2024, while also placing a heavy focus on technology enhancements and sustainable practices. Let’s take a look at three trends set to drive lasting and impactful change in the surface finishing industry over the next 12 months.