DuPont Performance Coatings plans to link its proprietary digital color rendering technologies with Bunkspeed's digital object rendering software to give companies in the transportation and aerospace industries a full understanding of color and paint, and an accurate view of a product in real-life environments.

Relying on proven digital technology instead of the traditional 2" by 4" paint chip reportedly will help companies ensure that they end up with the right paint color every time. According to Bunkspeed, this technology will allow unprecedented confidence in decision-making early in the product design process, and will also enhance the sales and marketing processes.

The user friendly software is expected to save companies considerable time and money by allowing them to accurately visualize new colors and material concepts. The ability to instantly create marketing imagery will eliminate much of the need for expensive physical prototypes and result in dramatic reductions in cycle time, Bunkspeed said.

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