Amidst rapid growth, Everest recognized a need for dedicated marketing personnel and introduced the marketing specialist role to reinforce the company’s marketing efforts and contribute to brand recognition.
The coating has several features that lengthen the life of a roof, including its superior resistance to fading from ultraviolet radiation and minimizing the absorption of solar energy.
The coating is a single-component, high-build, fast-cure roof coating that can be applied up to 80 wet mils (5 gal/SQ) in a single-pass application. The product is water-based, zinc-free, and low-VOC. It will launch in white, with gray and tan options coming later this year.
Elastomeric roof coatings have been used for many years to extend the useful life of several types of roofing substrates. The roof coatings market has seen significant growth, driven by the “cool roof” movement. This article describes the use of very hydrophobic highly branched vinyl esters for high-performance binders for elastomeric coatings.
This technology showed a large effect on the dirt-pickup resistance, even at Tgs as low as -26 °C, requiring no formulation modification compared to an unmodified formula.
Metal roofs have added an entirely new and noticeable color opportunity for exterior color schemes. It's these color palettes, as well as materials such as stone, wood and brick, that are unlocking new aesthetic possibilities to upgrade metal roofs for homes of all types.
Henry® Co., building envelope systems provider, has agreed to acquire National Coatings Corp., a manufacturer of acrylic elastomeric roof coating systems based in Camarillo, California.
Elastomeric roof and wall coatings provider National Coatings Corp. announced that 16 of its roof coating products meet stringent standards related to air quality and low-VOC requirements set by the South Coast Air Quality Management District (SCAQMD).
