When it comes to coatings, the most popular color these days is most decidedly green: green for money, as in a product’s cost effectiveness and profitability; green for environmentalism, as in sustainable, healthy products; and green for “go”, in terms of meeting ever-more stringent standards and improved performance goals.
The loading and unloading of tank trucks containing flammable or combustible products has long been recognized as one of the most serious fire and explosion risks for hazardous industry operations.
Adding a pigment color to a dynamic mixer that is also used for non-colored products creates color contamination of the wetted parts and results in increased labor as well as production time and yield losses that directly affect the bottom line.
In searching for better flame retardants for home furnishings – a large source of fuel in house fires – National Institute of Standards and Technology (NIST) researchers defied the conventional wisdom and literally hit a wall, one made of clay.
History is replete with examples where technological advancement has always been at the cost of nature, and that at every step of the way nature has fought back to get its due.