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From the Show Floor

Dow Advocates Partnering for Sustainable Growth

April 21, 2015

A host of innovations designed to support new developments in the international paint, coatings and construction industries are on display from a group of Dow businesses at Stand 4A-212. These innovationsare being presented under a banner of “Partnering for Sustainable Growth,” with all businesses focused on working with customers to create new ideas, evolve relationships and forge stronger partnerships.

Dow Coating Materials, a global leading supplier of architectural binders, additives and industrial resins, is showcasing its extended range of vinyl acrylic technologies designed to help deliver low-VOC formulations for interior wall paints. Dow is also presenting its innovative pure acrylic PRIMAL™ TX-100, which offers interior decorators a wealth of creative design possibilities, as well as developments in FASTRACK™ road-marking paints, including new FASTRACK City for long-lasting, high visibility road-marking.

Innovations from the ACRYSOL™ range are profiled, including ACRYSOL RM-725, the next-generation mid-shear HEUR rheology modifier with remarkable high-shear contribution for low-VOC paints, and ACRYSOL DR-180, an efficient mid-shear HASE with remarkable flow and applied hiding properties for stable emulsion paints. Innovative developments in PRIMAL™ waterborne acrylic resins, offering high chemical resistance for industrial wood furniture topcoat applications, are also presented.

Those interested in sustainability will want to hear about latest developments in HYDROTECH™ technology for improved open time, flow and levelling, and gloss, as well as new film-forming binders for solvent-free paints. Formaldehyde abatement technology to improve indoor air quality are also being showcased, with details of the business’s FORMASHIELD™ technology on show.

Dow Construction Chemicals, which offers innovative products based on cellulose ethers, redispersible latex powders and acrylic emulsions to offer better building, is showcasing its environmentally focused solutions, including its latest dry binder for organic renders, Latex Powder (DLP™) 500, designed for top coats in high-performing thermal insulation systems and flexible stuccos. The business is also showcasing its range of environmentally advanced, APEO-free binders for highly flexible cementitious waterproofing, including PRIMAL CM-500, a pure acrylic binder designed to provide high crack bridging at low temperatures in exterior and interior applications.

Other developments being shared are PRIMAL AS-8012, suitable for two-component waterproofing membranes, flexible coatings, crack-filling systems and ceramic tile adhesives, along with specialist product PRIMAL AS-48, a styrene acrylic emulsion polymer with high adhesion and high crack bridging designed for water tanks.

Developments in elastomeric cool reflective roof coatings technology are being presented, including APEO-free PRIMAL EC-4642 ME pure acrylic copolymer. The innovation is designed to offer high resistance to dirt pick-up for long-term solar reflectivity, temperature flexibility and crack resistance, as well as exceptional exterior durability and UV resistance, along with low VOC content.

In addition, UCAR™ Latex R 161 E for waterproofing membranes are on show -a robust, versatile material for temperatures above 0 ?C, offering ability to adjust flexibility based on application requirements.

Dow Epoxy offers one of the broadest epoxy portfolios for industrial, civil engineering and construction applications, including basic epoxy components, specialty resins, resin blends and curing agents to support specific requirements. It is using the platform of the ECS to demonstrate how it is transforming the traditional approach to epoxy coatings with innovative, low-viscosity epoxies and novolacs, waterborne technologies, and high-performance powder coatings and hardeners.

 Insights on solutions including low-emission curing agents, which help to create healthier indoor spaces; low-temperature curing products that can help extend application times; rapid-curing products that can reduce time on construction sites; and innovations designed to improve mechanical resistance and increase product durability are also being shared. 

KEYWORDS: European Coatings Show

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