LUDWIGSHAFEN, Germany - Novacolor is now offering new decorative effect paints under the Africa, Puro and Patina Minerale brand names. The textured plasters meet the challenge of combining design and sustainability. Puro is an opaque mineral water-based innovation based on potassium polysilicate, which is odorless and neither contains VOCs or formaldehyde. For indoor and outdoor glazing, Novacolor offers the new Patina Minerale product, a mineral color wash, based on silicates, that recalls the ancient patinas with its chromatic effect. Africa is a new finish for interior decoration that creates a changeable and pleasant play of light and reflected colors based on gentle metallic effects.
The new decorative paints are manufactured with BASF Acronal® dispersions processed according to the biomass balance process. In this approach, the fossil resources are replaced by sustainable biomass already at the beginning of the production process. In a calculatory process certified by the German Technical Supervisory Association TÜV SÜD, the applied share of renewable resources is then virtually allocated to the new dispersion product line. According to this calculation, up to 100% of the fossil resources can be replaced by renewable raw materials.