BASEL, Switzerland — Axalta is launching its Audurra range of refinish accessories in Europe. The brand leverages Axalta's more than 150 years of coating expertise to deliver a product portfolio tailored to complement the professional refinishing processes for both passenger cars and commercial vehicles perfectly. The result is a range of materials and tools that improve the standard of the refinish process and optimize performance.
Adrien Schrobiltgen, Axalta's Vice President for Refinish Systems, Europe, Middle East and Africa, said, "At Axalta, we put our customers first. With Audurra the consolidation of the paint and non-paint requirements means a one-stop-shop for body shops, which is easier and more convenient. Audurra products will bring a new level of quality to vehicle repairs. Refinishers can trust that the quality and innovation they already associate with Axalta is reflected in Audurra as its products have been extensively tested in Axalta Training Centres across the region."
Audurra's products include a wide range of abrasives, masking tapes, films, nitrile gloves, degreasing wipes, polishing cloths, mixing cups, stirring sticks and paint stands. The product portfolio will be added to continuously.
For maximum flexibility, Audurra offers two levels of qualities so requirements of different body shops can be met. Audurra also enjoys an attractive price-performance ratio.
Audurra will be rolled out from January 2019 to Austria, Germany, the Netherlands, Sweden, Norway and Switzerland, with more countries to follow throughout the coming years.