PRATTELN, Switzerland – Archroma is collaborating with the University of North Carolina Greensboro (UNCG) and its Consumer, Apparel, and Retail Studies (CARS) department, aiming to further the education of its students in the area of color management expertise. With the agreement, Archroma will donate its industry color management tools for students’ design projects, allowing them to gain hands-on expertise that equips them for careers in the fashion and textiles industries.
The students will have access to a complete set of the ready-to-use color library developed by Archroma for cotton and polyester. The library, known among fashion designers and stylists as the Color Atlas by Archroma®, which was launched in 2016 to provide off-the-shelf color inspiration that can be implemented in production with just a few clicks. Today, the Color Atlas contains 4,320 colors applicable on cotton poplin, almost the double compared to similar tools available to textile and fashion specialists, and 1,440 colors on polyester.
Beside the physical Color Atlas library, the students in the CARS program will also have access to the full digital files for use in the 3D fashion design and development software Browzwear VSticher.
The students will be able to use the Color Atlas books and the digital data as a color selection resources to use in a variety projects and assignments.
“Archroma is very proud to help grow a young generation of students who launch in their careers armed with hands-on experience on our innovative color management tools,” said Fred Gliddon, Dyeing Operations and Sales Manager at Archroma. “The Color Atlas by Archroma® is not only a practical, actionable platform for efficient, time-saving color management, it is also a wonderful source of inspiration with more than 5,760 colors.”
“We are excited to use The Color Atlas platform by Archroma® in the classroom to teach students about the importance of color management, and to inspire creativity and innovation through color. By working together with Archroma, CARS students are sure to be industry-ready when they graduate,” said Dr. Nancy Hodges, head of the CARS Department at UNCG.
Additional information about Archroma is available at www.archroma.com.