BEHR Paint is partnering with Mattoboard to pave the way for the future of virtual sampling. An online platform, Mattoboard is reshaping the sampling process and Behr is the first paint brand to join their platform.

Interior designers can now find 1,600+ BEHR paint swatches entirely online and see how they pair with the vast library of materials, textures, and finishes available on their platform in a 3D format.

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Given the priority of neutrals in projects, hues like Blank Canvas, Cracked Pepper, and Gratifying Gray from BEHR’s Designer Collection offer excellent choices for experimentation on the platform.

Mattoboard's advanced technology enables designers to explore six different sheens, flat, matte, eggshell, satin, semi-gloss, and hi-gloss. With Mattoboard, designers can manipulate light intensity and positioning on diverse surfaces, revolutionizing the online color experience.

Brands and designers spend billions of dollars sending samples that are often never used– making the process environmentally wasteful, expensive, and slow. The partnership will eliminate waste and make the moodboard process easier and more cost effective for designers.

*All images courtesy of BEHR Paint.