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FT Archives

GreenHome™ Incorporates Enviro-Friendly Paint - Posted 10/3/07

October 3, 2007
With growing concerns about indoor air pollution and the increasing exposure to chemicals in the home, Cherokee Investment Partners’ green research team deliberated heavily when deciding how to coat the recycled drywalls in the National Homebuilder Mainstream GreenHome™. Ultimately, the green research team at Cherokee selected Sherwin-Williams to feature environmentally friendly interior paints.

With growing concerns about indoor air pollution and the increasing exposure to chemicals in the home, Cherokee Investment Partners’ green research team deliberated heavily when deciding how to coat the recycled drywalls in the National Homebuilder Mainstream GreenHome™ in Raleigh, NC.

Ultimately, the green research team at Cherokee, a world leader in the sustainable revitalization of environmentally impaired properties, selected Sherwin-Williams to feature environmentally friendly interior paints throughout the home. The idea home aims to change the way builders and homeowners think about green building and highlight, among other things, the problems of poor air quality and toxicity inside a residence.

Formulated with antimicrobial properties resistant to mildew, the Duron – made with a special polymer from BASF – and Harmony Interior Latex paints applied in the home contain zero and ultra-low VOC’s (volatile organic compound) and have a low-odor coating that allows immediate occupancy of newly painted spaces. The paint is also offers maximum performance and long-term durability.

The waterbone paint has earned the Leadership in Energy & Environmental Design (LEED) certification for exceeding indoor air quality ratings for low VOC and low odor.

The GreenHome is the first home of its kind known to be built in a typical suburban neighborhood. The demonstration home provides the average homebuilder with a model for making tomorrow’s typical American home a green home.

For more information, visit www.MainstreamGreenHome.com or www.sherwin-williams.com.

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