In trend research released last fall, the company stated that the traditional automotive color wheel was going through a transformation. The recently released color report shows, among other things, that achromatic colors, which have always formed the foundation of automotive color, are experiencing a significant shift.
House of Kolor®, which is owned by Sherwin-Williams, has introduced a dramatic new color-shifting technology that creates an instantaneous, hard-hitting shift in color without a gray area or mottling in between colors. The new packs contain pearls tightly controlled in thickness, creating uniquely clean effects when applied in layers over black paint.
The color trend report, ‘Embrace the Adventure,’ provides 20 colors in four lifestyle palettes. Each color expresses important lifestyle influences, providing key inspiration for interior and exterior spaces.
With the goal to inspire historic home renovations, the partnership includes the release of a mix-and-match collection that celebrates the beauty and potential of historic homes.
The company's Color of the Year 2024, Sweet Embrace™, offers an opportunity for architects, fabricators, and coaters in the architecture and domestic appliances markets to differentiate their projects and provide a warm, calm, and liberating environment for their customers amid changing times.
Each year, the Dunn-Edwards team of color experts dives into emerging influences across culture, fashion, technology, lifestyle and more to land on the coming year’s defining hue.
This year's report includes a careful analysis of the first four forecasts, as well as emerging trends that will affect the industrial design industry for the next three to five years.
This breezy and blissful shade of blue evokes the ever-present sense of peace found when slowing down, taking a breath and allowing the mind to clear. "With this color, we invite our consumers to take a pause and infuse a new sense of ease and possibility into their spaces – one that doesn’t overwhelm, but rather establishes meditation and tranquility,” said Sue Wadden, Director of Color Marketing at Sherwin-Williams.
