Colors matter in the marketing world. There are brands that are initially associated by color. For instance, Target is synonymous with red and Home Depot is associated with orange. Selecting brand colors for marketing purposes sound simple, but it actually requires a lot of thought.
AkzoNobel's CERAM-A-STAR® 1050 Select color palette program helps drive color consistency and availability of popular colors, while reducing the complexity of leading SMP technology.
Color psychology is a fascinating thing. Imagine, for a moment, what the world would have been like for our prehistoric ancestors. Eyesight is one of the most important senses for humans.
TRENDCAST Styling Directions 2014 is a comprehensive portable tool kit created to help designers of appliances, outdoor furniture, electronics, recreational equipment and other products identify the colors, textures and surfaces they need.
