Beckers Group Launches Coatings Trend Collection
BERLIN – Beckers Group launched this year's global trend collection for consumer electronics and lifestyle appliances. The portfolio, called The Search, offers consumer brand companies an opportunity to extensively explore Beckers' latest colors, innovative technologies and special tactile effects. The samples are presented in three main themes – Connect, Reflect and Visualize – and illustrate trends for 2019/20. The Beckers design team will present the collection to customers during roadshows in early spring. Interested parties can contact email@example.com for more information.
Christian Vogel, President Industrial Coatings at Beckers, said, "For our customers in the trend-driven and fast-changing consumer electronics and lifestyle appliance industry, the look and feel of their products are key differentiators. Beckers' finishes add significant value through creative and innovative surfaces."
Linda Snis, Global Design Manager, added, "Our new trend collection plays with contrasts. We connect different elements to deliver visionary coating trends for our customers to choose from."