Painting & Coating Industry (PCI) logo Powder coating summit logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Painting & Coating Industry (PCI) logo Powder coating summit logo
  • NEWS
    • Latest News
    • Market Trends & Reports
    • Finishing News
    • Price Alerts
    • Global Top 10/ PCI 25
  • PRODUCTS
    • Product News
    • Featured Products
    • Must See Products and Services
  • MATERIALS
    • Additives
    • Resins/Polymers
    • Pigments
    • Equipment
    • Distributors
  • TECHNOLOGIES
    • Adhesives
    • Architectural Coatings
    • Finishing Articles
    • Finishing Technologies
    • Finishing Equipment
    • Industrial Coatings
    • Nanotechnology
    • Powder Coatings
    • Solventborne
    • Special Purpose Coatings
    • Sustainability
    • UV Coatings
    • Waterborne
  • EVENTS
    • Coatings Trends & Technologies Summit
    • Paint and Coatings Academy
    • Webinars
    • Calendar of Events
    • Lifetime Achievement Award
  • DIRECTORIES
    • Buyer's Guide
    • Equipment Directory
    • Materials Directory
  • RESOURCES
    • Columns
      • Did you know?
      • Distribution Dive
      • Formulating With Mike
      • Innovation Insights
      • Powder Coating Perspectives
      • TiO2 Insider
    • Blogs
      • Editor's Viewpoint
      • Industry Insights
    • Coatings Supplier Handbook
    • COAT-IT! Podcast
    • Videos
    • PCI Store
    • eBooks
    • Sponsor Insights
  • EMAGAZINE
    • eMagazine
    • Archive Issues
    • Editorial Advisory Board
    • CONTACT
    • Advertise
  • SIGN UP!
Global Top 10 and PCI 25Finishing News

Axalta Launches Website Celebrating Its Racing Partner Portfolio

October 11, 2018

PHILADELPHIA — Paint and coatings manufacturer Axalta has launched its new Axalta Racing website, the race fan's home for up-to-date news and information regarding the company's network of global partnerships in motorsports.

Axalta's racing partnership teams include defending Formula 1 Constructors' Champion Mercedes-AMG Petronas Motorsport, 12-time NASCAR Cup Series owner's championship winner Hendrick Motorsports, seven-time Team World Champion Movistar Yamaha MotoGP, two-time Rolex 24 At Daytona champions Ford Chip Ganassi Racing, and more.

"We are thrilled to be launching the new axaltaracing.com, that will offer our customers, employees, partners and race fans around the world a one-stop shop for news, information and content across Axalta's entire racing portfolio," said Joseph McDougall, Executive Vice President and President Global Refinish and EMEA. "The site is truly unique because it offers global racing content for fans across more than a dozen racing series all on one site and with access that allows us to offer perspectives directly from the track."

"Axalta's nearly 30-year history in racing has been about performance along with the style and flair of the sport," continued McDougall, "and that's exactly what this new website will celebrate. Axalta paints winners and axaltaracing.com represents the commitment we have to our partners, teams and drivers across all of our racing series."

Axalta's presence in racing dates back to the early 1990s, headlined by a partnership with Hendrick Motorsports and Jeff Gordon that launched in 1992. While that relationship has continued, Axalta's motorsports involvement has spread all over the world to Formula 1, MotoGP, IMSA, WEC, Snocross and NHRA Pro Stock, in addition to participating in series across Mexico, Brazil, Colombia and Argentina.

The new racing website will feature a regular interview series hosted by legendary driver and four-time NASCAR Cup Series champion Jeff Gordon that will take you around the world and inside the minds of the most popular drivers, crew chiefs, team owners and personalities in all of motorsports. In addition, axaltaracing.com will showcase upcoming paint schemes and the stories behind some of the most iconic looks, as well as the latest on Axalta's technologies, a behind-the-scenes view into the world of motorsports, and weekly race recaps from around the globe.

"Our website will be regularly updated with new information and we hope our followers check in often to catch up on the latest news," concluded McDougall. "We are excited that our customers and fans will have the opportunity to engage with the Axalta brand in a unique way and connect even closer with our drive for performance in everything we do."

KEYWORDS: automotive coatings manufacturers

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Recommended Content

JOIN TODAY
to unlock your recommendations.

Already have an account? Sign In

  • Double exposure of creative chemistry concept on laptop background, research and development concept

    Inside the AI Shift in Coatings

    Industry leaders share real-world examples of how AI is...
    Paint and Coatings Additives
    By: PCI Editorial Staff
  • Global Top 10 and PCI Logo

    2026 Global Top 10: Top Paint and Coatings Companies

    See how the world’s largest paint and coatings companies...
    Global Top 10 and PCI 25
    By: Courtney Bassett
  • The 2026 PCI 25

    2026 PCI 25: Top Paint and Coatings Companies

    See how North America's largest paint and coatings...
    Global Top 10 and PCI 25
    By: Courtney Bassett
You must login or register in order to post a comment.

Report Abusive Comment

Manage My Account
  • eMagazine
  • Newsletters
  • Online Registration
  • Subscription Customer Service

More Videos

Popular Stories

Evonik Logo

Evonik to Close Two German Sites

Mergers-and-Company-Strategies.jpg

BASF Confirms Exploratory Talks on Potential Evonik Takeover

Breaking News

Ford Plans $1 Billion Paint Shop at Kentucky Truck Plant

Webinar custom content box

Events

October 8, 2026

AI-Powered Reformulation: Finding PFAS-Free, Lower-VOC Formulations Faster

In this webinar, we will use case studies from industry to illustrate how AI can be used to identify PFAS-free formulations and select surfactant blends for water-based products.

January 1, 2030

Webinar Sponsorship Information

For webinar sponsorship information, visit www.bnpevents.com/webinars or email webinars@bnpmedia.com.

View All Submit An Event

Products

Advanced Coating Materials

Advanced Coating Materials

See More Products
Webinar custom content box

Related Articles

  • The Corroless portfolio

    Axalta Launches Corroless Protective Coatings Portfolio

    See More
  • Axalta Launches Glass and Ceramic Coatings Portfolio

    See More
  • CIN website

    CIN Launches Website for Industrial and Protective Coatings

    See More

Related Products

See More Products
  • Automotive Paints and Coatings, 2nd Edition

  • organic coatings.jpg

    Organic Coatings: Science and Technology, 4th Edition

  • marketsandmarketslogo.jpg

    Metallic Powder Coatings Market by Process Type (Bonding, Blending, Extrusion)...

See More Products

Related Directories

  • Estron Chemical

    Celebrating 50 years as a company, Estron Chemical is a global leader in the manufacturing of additives, resins, leveling agents, degassers, matting agents, crosslinkers, acrylic resins, GMA monomers, adhesion promoters, waxes, catalysts and ultraviolet curing resins for the powder & liquid coatings, adhesives and cosmetic markets.
×

Keep the info flowing with our eNewsletters!

Get the latest industry updates tailored your way.

JOIN TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
    • Manufacturing Division
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletters
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey & Sample
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • Youtube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing