True Value is launching its latest innovation — EasyCare Ultra Premium Paint. A paint-and-primer in one, EasyCare Paint is durable and stain resistant, delivering long-lasting performance for interior paint projects in all areas of the home. 

Certified by the Asthma and Allergy Foundation of America (AAFA), EasyCare Ultra Premium Paint minimizes irritants and pollutants in the air, creating a healthier indoor environment and allowing users to enjoy newly painted spaces sooner. Low-odor, low-VOC and 100% acrylic, EasyCare is guaranteed for life.