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From the Show Floor

Lubrizol Showcasing New Polymer and Additive Technologies

March 13, 2019

The Lubrizol Corp. is showcasing several new and innovative polymer and additive technologies that enhance performance of paints and coatings. Stop by Stand 1-554 to see the company’s latest innovations, including new Solsperse™ W-Series waterborne dispersants, new Aptalon™ polyamide polyurethanes, new dispersants for UV inks and new surface modifier technologies.

In addition to two technical presentations at the conference, Lubrizol will offer product presentations showcasing recent innovations at designated locations on the exhibit floor throughout the show. Specifics about the products to be highlighted are published in the ECS presentation schedule.

Lubrizol's exhibit includes technical expert centers, staffed with Lubrizol polymer, additive and surface modifier experts ready to discuss unique customer formulation requirements. Visitors can collaborate with Lubrizol experts on unique solutions to complex coating challenges.

"We are showcasing a mobile app in our exhibit that introduces the benefits of our latest technologies via an augmented reality experience," shares Anja Kloth, Regional Marketing Manager. "Formulators can interact with this fun, new tool to explore opportunities to differentiate with advanced performance. Overall, it promises to be an exciting show, and we look forward to meeting with both new and existing customers."

Visit go.lubrizol.com/ECS-2019 for additional details about Lubrizol's presence at ECS 2019.

KEYWORDS: European Coatings Show tradeshow

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