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Finishing NewsIndustry News

Color Marketing Group Reveals 2027+ Key Colors

Question mark with paint buckets

Credit: Talaj / iStock via Getty Images Plus

September 23, 2025

Color Marketing Group® (CMG), the leading global association for color design professionals, has announced its 2027+ Key Colors – four hues set to influence design, products, and consumer moods across the world.

Each Key Color captures the spirit of its region while pointing to global themes of renewal, vitality and human connection.

  • Asia Pacific – Germinate: a soft, water-clear green symbolizing new life, growth and the emergence of consciousness.
  • Europe – Endorphin: a luminous green with a sunny undertone that sparks energy, clarity and renewal.
  • Latin America – Pulso: an earthy golden orange echoing the heartbeat of human connection, courage and authenticity.
  • North America – Cellular: a nuanced pale green bridging nature and innovation, embodying regeneration and balance.

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Credit: Color Marketing Group
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“Beyond the visual aesthetics, these colors represent the cultural signals of the times,” said Montaha Hidefi, CMG President. “From Germinate’s message of emergence to Pulso’s rhythm of connection, the 2027+ Key Colors reflect what people will seek in design and in life: clarity, vitality and authentic renewal.”

The 2027+ Key Colors are forecast to influence industries from fashion and home décor to consumer electronics, wellness, and beyond.

KEYWORDS: color color forecasts color guides Color Trends

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