Gemini Moves Wood Coatings Veteran Into Strategic OEM Role
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Gemini Industries Inc. has appointed Brian Hansen director of OEM strategic development. In the enterprise-wide role, Hansen will support the company’s OEM sales, technical service, industrial distribution, laboratory, product management, manufacturing and operations teams.
Hansen has spent decades in the wood coatings industry and at Gemini. His experience includes coating applications, finishing systems, equipment integration, technical service and customer support.
Gemini Coatings“Brian’s knowledge, credibility, and industry experience are tremendous assets, and this transition allows us to extend that impact across the entire enterprise while supporting our long-term strategy for OEM growth and operational excellence,” said Kevin Laughlin, vice president of sales.
Gemini said the appointment supports its strategy to expand its OEM business and strengthen its sales and technical resources across the industrial distribution and OEM channels.
The appointment places longtime wood coatings expertise in a cross-functional position connecting product development, manufacturing and customer application support as Gemini pursues OEM growth.
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