Colors matter in the marketing world. There are brands that are initially associated by color. For instance, Target is synonymous with red and Home Depot is associated with orange. Selecting brand colors for marketing purposes sound simple, but it actually requires a lot of thought.
Formulations are sometimes adjusted by fine-tuning various additives, including antioxidants and light stabilizers, which provide different thermal and light stabilization properties. It is very important to find the best combination of additives to achieve the necessary performance, especially if the final substrate or area to be powder coated requires specific durability or heat resistance.
Hybridur® dispersions offer coatings formulators a cost-effective alternative to standard polyurethane dispersions (PUDs) without sacrificing performance, and also offer enhanced performance over PUDs blends and acrylic emulsions in primer, topcoat, and clear coat applications.
This innovative new series of poly-Mannich epoxy curing agents is formulated to offer a reduced hazard rating and variable reactivity inclusive of slow, medium and outstanding speed of cure.
This article discusses a unique, biobased solution designed for thermoplastic road marking formulations. The new technology improves two critical performance characteristics in a rosin ester - initial light color and oxidative stability.
Fibrillated cellulose is a 100%-natural, biodegradable and sustainable material. It performs as a multi-functional stabilizer with low impact on viscosity in a wide range of coatings applications, as well as supporting a more sustainable lifecycle.