What: FREE webinar
Where: Right from your computer
Duration: 60 minutes, including LIVE Q&A
Creating New Paint Categories:
Acrylic Emulsions for Architectural Paints and Coatings
Stan Cook, North American Field Market Manager, Architectural Binders, at Dow Coating Materials, and Sharon Kraus, Senior Technical Sales Manager – DCM Architectural Service and Product Expertise Team, will share advances in acrylic emulsion technology for interior and exterior paints and coatings that are changing the industry. Cook will review binder chemistries that can help formulators meet new goals, including paint- and- primer functionality, advanced exterior performance, improved hiding efficiency, and indoor air improvement. Visuals will include time-lapse views of paint performance on the test fences at the Dow Exposure Station in Spring House, Pennsylvania.
In this webinar you will learn:
- How binder selection affects paint performance
- How new binder technologies are performing in exposure testing
- Trouble-shooting tips to consider when re-formulating
Can't attend live? Register to view the webinar on-demand!
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Speakers: Stan Cook North American Field Market Manager – Architectural Binders Dow Coating Materials |
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Sharon Kraus Senior Technical Sales Manager- DCM Architectural Service and Product Expertise Team The Dow Chemical Company |
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Moderator: Kristin Johansson Editor PCI Magazine |
Sponsored by:
