Axalta recently announced that its new solventborne basecoat, Cromax XP, appears on the No. 24 Chevrolet Camaro ZL1 1LE that will be displayed outside Daytona International Speedway.

PPG announced the introduction of a digital styling program that enables automotive designers to execute exceptionally realistic three-dimensional modeling of automotive colors and effects on virtual car designs and surfaces.

Coatings manufacturer Axalta announced its 2021 Global Automotive Color of the Year – ElectroLight.

Coatings manufacturer Axalta received the Daimler Trucks North America LLC (DTNA) 2019 Masters of Quality supplier award.

The Colors & Effects® brand is offering a virtual collection of trend stylings for automotive coatings.

Automotive companies and coaters recognize the need to monitor viscosity, but making that measurement outside the laboratory has challenged process engineers and quality departments. Automated in-line viscosity measurement enables continuous monitoring of paint at the point of application.

Paint application with high edge definition – and absolutely no overspray.

BASF has released its 2020-2021 Automotive Color Trends collection with shades and effects that show the course of modern automotive coatings.

LumiShield provides a new approach to pretreatment technology with an electrodeposited aluminum oxide coating that improves performance, conforms to current and future regulatory guidance and at a lower cost.

The history of paint is a colorful one. Dating back to the Stone Age, paints have been developed and utilized by primitive humans to document their lives with techniques that have endured the test of time.