VIDEO | Can Coatings Make Vehicles More Visible?
Need to Know
- Ink Invent's RheoLight technology uses Crystal Glass Pigments to enhance visibility.
- The company is developing ways to measure and compare visibility on three-dimensional objects.
- Automotive coatings could contribute to sensor detection and visibility alongside appearance.
Could the color of a vehicle affect how easily people and sensors see it?
In this sponsored conversation recorded live at the 2026 Coatings Trends & Technologies Summit, PCI Chief Editor Courtney Bassett talks with Paul Mijnen, CEO and co-founder of Ink Invent, about color visibility and the development of RheoLight Crystal Glass Pigments.
Mijnen discusses how the technology works with existing coatings, the concept of a 3D Color Visibility Label and why automotive manufacturers may begin considering visibility as an additional coating performance characteristic.
Sponsored by:
Learn more at Ink Invent and RheoLight.
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