TiO2 forecasts for 2018 looked strong worldwide. Then yellow flags signaled warnings by early summer. What happened? And what can we expect in the near future? CEOs of major TiO2 producers are still upbeat, because they see a strong industry and growing demand without significant capacity expansion.

From the perspective of TiPMC Solutions, ensuring reliable supplies of high-quality TiO2 and the feedstocks required to produce it will mean that coatings and other downstream customers will need to share value with the TiO2 producers, and their feedstock suppliers.

The world is getting increasingly interested in determining the most sustainable ways of meeting society’s requirements for materials, products and services. Some governments are getting very active in this quest and so are consumer-driven organisations that have increasing concerns about the current ways we are all living. 

Celocor™ opaque polymer is a voided latex product that imparts hiding and functions as a partial replacement for titanium dioxide, providing an effective way to reduce raw material costs and improve hiding in a wide range of products, including interior or exterior coatings from flat to semigloss.