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Home » Keywords: » Branding changes

Items Tagged with 'Branding changes'

ARTICLES

Automotive Coatings.jpg

Painters Supply and Equipment Co. Launches New Parent Brand

August 11, 2024
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“With our rapid growth into new segments, we made the decision that it was time to develop a more all-encompassing corporate brand identity," said Patrick Mayette, President and CEO of PSE Group.



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True Value Empowers DIYers and Local Retailers with First Campaign in Decade.jpg

True Value Empowers DIYers and Local Retailers with First Campaign in a Decade

April 22, 2024
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The "Hardware Hero" campaign celebrates the triumph and relatability of home improvement projects backed by the expertise of the neighborhood hardware store.


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Image of DayGlo's new logo

DayGlo Unveils New Brand Identity

May 6, 2022
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DayGlo Color Corp. recently unveiled a new brand identity that symbolizes the company’s forward-thinking business transformation and reiterates its commitment to enhancing color for customers.  


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Photo of Twin Feed screws coated with Extreme Coatings product

Extreme Coatings Rebrands CarbideX Protective Coatings for Feedscrews

April 7, 2022
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Extreme Coatings, a leading global supplier of wear-resistant coating solutions for the plastics and rubber industries, announced the rebranding of its CarbideX® series of high-performance coatings for feedscrew applications. 


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Winterthur Instruments AG Gets New Name

August 2, 2019
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Shareholders of the former Winterthur Instruments AG approved a proposal by of the board of directors to rename the company coatmaster AG.
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DuPont Announces Name Change for Dow Microbial Control

April 5, 2019
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Dow Microbial Control has officially changed its name to DuPont Microbial Control.
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Pietro Carini Changes Its Name

April 5, 2019
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Pietro Carini S.p.A., the Italian subsidiary of Krahn Chemie GmbH, has changed its name to Krahn Italia S.p.A.
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Troy Introduces New Brand Name

March 8, 2019
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Troy Corp., Florham Park, New Jersey, announced the introduction of ProTek™ – the new brand name encompassing all Troy preservative products developed for pressure treaters.
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Events

September 4, 2025

N-Butylpyrrolidone (NBP) as a Green Solvent to Replace N-Methylpyrrolidone (NMP) in Industrial Coating Applications

ON DEMAND: EPA published a regulation proposal around N-methylpyrrolidone (NMP) in June 2024 to ban or limit NMP in many applications, such as paints and coatings and their removers. N-butylpyrrolidone (NBP) is a powerful and versatile solvent for a variety of industries looking for alternatives to substance of very high concern (SVHC)-listed solvents.

February 24, 2026

Implementing AI in Paints & Coatings: Doing It Right

This webinar is designed for Enterprise Paints and Coatings leaders (Innovation, R&D, Product, Production) tasked with introducing AI, whether they are unsure where to start or have already launched pilots but struggle to scale. Attendees will learn common pitfalls of AI adoption and how experienced partners enable confident, scalable, and measurable impact in global Enterprise organizations.

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