ALBANY, NY - A new report published by Transparency Market Research, Antimicrobial Coatings Market – Global Industry Analysis, Size, Share, Trends, Analysis, Growth And Forecast, 2012 – 2018, predicts that the market for antimicrobial coatings will reach $3.3 billion globally by 2018. The report evaluates the competitiveness of the antimicrobial coatings market on a global basis, segmenting the market by product types, applications and geography, and estimating and forecasting market volumes and revenues for the period from 2012 to 2018.

Analyzing by product type, the report focuses on antimicrobial powder coatings such as silver and other materials. It also examines surface modifications and coatings. The market has also been segmented on the basis of microbes such as E. Coli, Listeria, Pseudomonas and others. Application segments for antimicrobial coatings analyzed in this study include indoor air quality, mold remediation and medical/healthcare. The study provides market data on other important segments such as antimicrobial textiles, construction, food and others. It also looks at the trend of incorporating antimicrobial coatings on various building accessories such as ducts, pipes, ventilators and escalators either during the manufacturing stage or immediately before assembly.

The report analyzes the antimicrobials market by geography, covering regions such as North America, Europe, Asia-Pacific and Rest of the World (RoW) and analyzing them on the basis of volume and revenue. These regions have in turn been segmented on the basis of application, and a detailed analysis of these sub-segments has been included on the basis of both volume and revenue from 2010 and forecast until 2018.

Additionally, the report provides an analysis of market revenue shares of companies such as AkzoNobel NV, Sherwin-Williams Co., Dow Microbial Control, Diamond Vogel Paints Co. Ltd., E.I. du Pont de Nemours & Co. (DuPont) and others. Business strategies employed by these companies have also been analyzed with the aim of providing a bird’s eye view of the antimicrobial coatings market and the global positioning of various market players.

The report also includes a detailed value chain of the antimicrobial coatings market along with a Porter’s Five Forces analysis to identify the pros and cons of all the upstream and downstream segments.

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