Architectural Coatings

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Extended-durability architectural coatings improve sustainability by reducing recoating frequency, lowering VOC emissions and extending material service life.

This article examines circular reuse practices that transform unsaleable paint materials into valuable products, supporting sustainability, cost stability, and waste minimization.

Industry leaders share real-world examples of how AI is reshaping coatings R&D, from data foundations to formulation speed, sourcing and talent strategy.

Air-purifying paint technologies are being developed to address rising air pollution and indoor exposure risks in densely populated urban environments.

Behr outlines how sustainability goals, digital tools and high-performance coatings are influencing product development and customer expectations.

A practical guide to assessing regulatory requirements, technical data, and performance characteristics when evaluating raw materials for latex paint.

This study evaluates how open time extending additives influence open time, wet edge, viscosity, gloss and blocking across architectural and wood coatings.

A new calcium carbonate with a negative carbon footprint allows formulators to reduce Scope 3 emissions while maintaining performance.

A disco kickoff set the tone for WCS, followed by focused keynotes, steady conversations and productive time on the floor.