Today’s coatings market expects more from its white pigments than brightness and opacity. White pigments, such as titanium dioxide (TiO2), barium sulfate (BaSO4) and zinc sulphide, are just examples of many ingredients possible in a complex coatings formulation.
The trade-off in the yellow and orange color space between the weatherability, heat stability and opacity of inorganic pigments versus the chromaticity, brightness and tint strength of organic colorants, in light of the decrease in use of pigments based on deprecated metals, has opened an opportunity for new colored pigment chemistries.
InnoVoc Solutions, a division of Gordon Composites, Inc., announced a breakthrough technology for powder coating plastics, composites and other nonconductive substrates.
The increasing pressure placed on the use of metals through legislation and risk assessment has significantly affected the way in which color targets are achieved.