The first two products in the new Ti-Pure™ Sustainability series include Ti-Pure TS-6300 and Ti-Pure TS-6200. Both are existing grades specifically designed to empower coatings formulators to create high-quality, long-lasting products that reduce material consumption and CO2 emissions.
The consensus opinion of leading executives was there are many signs of slowing markets in Europe and parts of Asia, particularly China. Energy inflation throughout Europe, particularly Germany, took their toll on TiO2 demand. One consulting firm believes the current trends are further evidence of an increasingly differentiated market for TiO2.
Because of its high, abrasive nature, TiO2 can put traditional two-piece diaphragms under extreme stress, leading to costly leak points, failure and downtime.
The TiO2 industry is seeing favorable supply and demand conditions. Chinese producers, the usual industry disruptors, are facing more serious challenges than their multinational competitors.
The TiO2 industry is in a position never before experienced in its long history as it moves through the seasonally high coatings demand period in North America. Demand is returning beyond average GDP levels, particularly in China. In turn, price-sensitive customers are absorbing a huge increase in price.
